Launching a new product in retail involves more areas than the commercial calendar shows.
Many sign-offs, one constant question
Procurement, Quality, Legal, Marketing and Logistics need to review spec sheets, labels, permits and master data before the product reaches the shelf. When that path lives in emails and shared spreadsheets, every launch depends on someone remembering to request the next sign-off.
The question repeats with every launch: "who still needs to sign?" And the answer usually comes late, when the commercial date is already committed.
New product onboarding as a visible process
With FieldWy FLOW, new product onboarding becomes a visible process:
- A single form for the supplier to deliver complete information and documents.
- Sequential or parallel review by area, with clear owners.
- Product file in the Document Manager, with versions and an audit log.
- Integration with your ERP to avoid double entry.
Each area knows when it's their turn and what to review. Reviews that can run in parallel stop waiting for the others. And if a document changes, the previous version stays on record in the file.
Less memory, more process
The value isn't just speed. It's certainty: knowing which stage each launch is in, what's missing and who has it. When the commercial calendar shifts, leadership can see right away which products will arrive on time and which won't.
The launch stops depending on the team's memory and starts depending on the process.
How many areas sign off on a new product at your company today?
Want to see how this would apply to your operation? Request a demo or write to us at contacto@fieldwy.com.